Sharing Stories from your Supply Chain - Retail Compass Spring Edition 2023
Beyond Bamboo have a feature in this latest edition of Retail Compass.
Our article is called 'Sharing stories from your supply chain' and talks about the importance of procurement and how sharing stories from your suppliers can strengthen your marketing and not only attract customers and help with recruiting the right people into your business, but also inspire them to be more conscious consumers themselves!
A snippet:
'Investing in ESG can improve your top-line growth but also, fosters innovation, can result in better operational performance and enhances the culture of the business or sector. Sustainability strategies can help to inform and connect all aspects of a business which promotes authenticity, and highlights where business strategies and processes may not align but will also ensure resilience to avoid convictions and fines for greenwashing. When creating your ESG strategy it is important to consider your culture, your core business strategy, your brand, and your operations in the whole picture to create a sustainable business in every sense or aspect.'
The spring edition takes an in-depth look at the legal and policy changes affecting retail and consumer brands. You can read the article and the full spring edition of Retail Compass at the link below.